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Threshold 360 gets you found. Visiting Media gets you booked.
Threshold 360 is built for passive Google Maps visibility. Hospitality sales teams need a live sales motion, not just a map pin.
| Category | Visiting Media | Threshold 360 |
|---|---|---|
| Built for | Active hospitality sales motion — live guided tours, group/event RFP conversion, and multi-property portfolios | Broad cross-industry passive map and directory visibility (125,000+ locations across retail, healthcare, tourism, and lodging) |
| Sales enablement & diagramming | Visiting Media Platform: custom per-prospect showcase links, native 2D/3D Event Diagramming, engagement analytics, and proposal integration | Website and Google Maps / Street View embeds designed for passive browsing rather than interactive event diagramming or active RFP workflows |
| Account management & CX | ~30-person dedicated Customer Experience organization providing onboarding, sales training, and QBRs | Standard vendor support desk across high-volume location accounts |
| Hospitality channel distribution | Cvent Supplier Network, ProposalPath, Marriott CORE, Hyatt CANVAS, Hilton, IHG brand sites, SynXis, and brand.com | Google Business Profile / Google Maps, destination marketing (DMO) directories, and website embeds |
| AI & search readiness | Spatially anchored AI Staging for meeting/guest rooms + AI Search Optimization (AEO) so event capacities and spaces are cited by ChatGPT, Claude, Gemini, and Perplexity | "Aether" add-on for generating automated flythrough clips from 360° captures; no interactive AI event staging or hotel AEO schema engine |
| Hospitality specialization | Hotel Tech Report’s #1 Virtual Tour Platform; 3,000+ hospitality properties served worldwide | High-volume cross-industry 360° capture network; not purpose-built around hotel group sales and event diagramming |
A map pin gets you discovered. A live guided tour gets a group sales deal closed.
Request DemoFree 60-Second Hospitality Website & AI Search Audit
How discoverable is your property on Google and in AI search?
Enter any hotel, resort, or event venue URL to score its 0 to 100 Visual Quotient (VQ) across 3D/360° virtual tours, interactive floor plans, and AI search readiness (ChatGPT, Gemini, Perplexity).
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