Blog
Perspectivas del equipo de Visiting Media
Desde IA en ventas hoteleras hasta estrategia de contenido inmersivo: ideas del equipo que construye la plataforma.

Introducing AI Search Optimization and AI Staging
Today we’re introducing two new capabilities in the Visiting Media Platform designed to help hospitality brands, ownership groups and hotels get more value from the immersive visual assets they’ve already invested in: AI Search Optimization and AI Staging, plus our free 0 to 100 Visual Quotient (VQ) diagnostic.

Travelers Can’t Tell Which Hotel Photos Are Real. So Who Draws the Line?
Travelers can’t reliably tell real hotel photos from generated ones. A trade look at where the line should sit, and three questions to ask before an edited image goes live.

Describe the Tour You Need. Smart Tour Builder Builds It for Any Workflow.
Create with AI now starts on the Builder for all Pro users, so a rep can write down a few rough ideas and get a tour back, no formal RFP required.

HSMAI Las Vegas Workshop: Beyond the Buzz, AI in Action
Visiting Media CEO Jascha Kaykas-Wolff led a hands-on AI workshop for HSMAI Las Vegas. Hospitality teams worked on real sales, catering, marketing and revenue tasks.

Hotel Tech Report Reviews Visiting Media: Video Walkthrough
Findings from 200+ surveyed hoteliers and industry experts, and the Hotel on Rivington story.

How Can Hotel Directors of Sales and Marketing (DOSMs) Speed Up Group RFP Response Turnaround Times?
Hotel Directors of Sales and Marketing cut group RFP response turnaround times from days to under 30 minutes by replacing static PDFs and scattered photo folders with centralized 3D/360° visual libraries, interactive 2D/3D event diagramming, and tailored digital showcases.

How Can a Hotel Showcase Multiple Wedding, Gala, and Conference Room Setups Without Staging the Room Physically?
Hotels showcase multiple wedding, gala, and conference room setups without physically resetting the space by combining one baseline 360°/3D capture with AI Staging, custom 3D CGI renders, and interactive 2D/3D event diagramming.

Content Is Infrastructure: Five Takeaways From Our Conversation With HotelPORT’s Fred Bean
Most hotel companies can tell you their ADR to the cent and cannot tell you what a wholesaler in Frankfurt is saying about their breakfast. Five portfolio-level takeaways on hotel distribution and AI search from Jascha Kaykas-Wolff and HotelPORT CEO Fred Bean.

How Do Multi-Property Hotel Portfolios Govern Brand Compliance and Visual Assets Across 50+ Properties?
Multi-property hotel brands, management companies, and ownership groups govern visual brand compliance across 50+ properties using Visiting Media Enterprise: a centralized command center for portfolio asset audits, cross-property cluster showcases, adoption telemetry, and AI Search Optimization.

Google’s Agentic Move Changes the Hotel Search-to-Booking Path
Google is bringing agentic hotel search to Ask Maps and has launched agentic hotel booking in AI Mode. Hotel commercial teams now have to ask whether an AI agent can accurately understand and represent their property.

Put Your Hotel Portfolio on the Map
Showcase Maps is live in the Visiting Media Platform. Portfolio sales teams can now present multiple properties as a geographic footprint inside a Portfolio Showcase, with AI search and custom property attributes to guide the buyer conversation.

The Prismm Shutdown Is the Wake-Up Call Hotel Events
Cvent is shutting down Prismm on December 31, 2026. As Hyatt and IHG accelerate AI-driven event distribution, the vendor decision now depends on more than diagramming: whether event space data is ready for where group demand is going next.

The Economics of AI: What Owners Care About Today
The fee conversation is becoming a margin conversation. Accor and Hilton are connecting AI directly to owner economics, and the commercial stack now has to prove its place in it.

Introducing Global Search: the fastest way to find the
On July 22 we launched Global Search in the Visiting Media Platform. Press CMD+K or Ctrl+K from anywhere to find the tour, room, space, or property you need without digging through menus.

What $1 Billion in Event AI Does Not Solve
Cvent committed $1 billion and 70+ product innovations to event AI at CONNECT 2026. Workflow speed does not change what happens in a planner's imagination. The content layer decides who gets found.

Visiting Media, HotelPORT partner to help hotels
Visiting Media, an immersive content provider, and hospitality content management company HotelPORT have partnered to help hotels strengthen their digital content and improve commercial performance.

Webinar Replay: Bonafide & Visiting Media
56% of U.S. travelers used AI to plan a trip last year — double 2024. 91% of meeting planners use it too. The shift already happened.

The Brand Is Part of the Product
Why Visiting Media is spending real money on how the brand looks — and why that's a product decision, not a marketing one. A hotel buyer's ninety-second first impression of our website is not noise before the real evaluation. It is the first round of it.

Visiting Media Appoints Sarah Johnston SVP of Sales
Expert Hospitality Industry Sales Leader Joins to Drive Global Growth and Scale Immersive Sales Solutions. NEW YORK, NY – July 17, 2026 – Visiting Media, the leader in creating and distributing immersive content for the hospitality industry, today announced the appointment of Sarah Johnston as Senior Vice President of Sales.

AI That Works the Way Hospitality Works
The latest AI capabilities in the Visiting Media platform help hotel sales teams respond to RFPs faster, find information easily, and create better experiences for planners.

Introducing Portfolio Showcases: Every Property, One
Enterprise customers have used our legacy Content Hub for years to give their global sales teams a single destination for clients.

Building the Hotel Tech Stack Together
Plenty of hotel technology vendors say they are platforms. The problem is that hotel teams still have to make the systems talk to each other.

Visiting Media and Bonafide.AI Partner to Deliver
NEW YORK, NY – June 17, 2026 – Visiting Media, the leader in immersive sales enablement for the hospitality industry, today announced a strategic partnership with Bonafide.AI, the AI alignment platform that ensures hotels are accurately discovered and represented inside large language models (LLMs) like ChatGPT, Google Gemini, and Perplexity.

Employee Spotlight: Michael Chamerski Puts AI to Use
We spotlight the people whose work raises the bar for everyone around them, in what they ship and in how they ship it. These are the behaviors we want more of across Visiting Media.

Smart Tour Builder: When AI Handles the Blank Slate
A hotel sales manager opens the platform. They need a property walk-through.

May on the road: IMEX Frankfurt, Private Luxury Split,
May put most of our team on planes. Three events, three weeks, and the follow-up is still rolling in.

The MCP Server That Hospitality's AI Future Runs On
Five weeks ago, a hotel GM asked us a question that we’ve been hearing more and more of as of late: “How can you help us be sure AI agents recommend our property?” Then it happened again.

What's New On The Visiting Media Platform
The latest improvements of our platform: from smarter search and cleaner collections to built-in diagramming, persistent calls-to-action, and conversational analytics.

Visiting Media Partners with UpMail to Transform Hotel
NEW YORK, NY – April 30, 2026 – Visiting Media, the leader in immersive sales enablement for the hospitality industry, today announced a strategic partnership with UpMail, a modern proposal platform built to help sales teams create dynamic, trackable, and visually compelling client communications.

Your Visiting Media Data, Now Conversational. Here's
Our first MCP integration is read-only on purpose. Here’s what that means for partners and customers building on the Visiting Media platform.

Visiting Media Partners with Tongo to Connect
NEW YORK, NY – April 02, 2026 – Visiting Media, the leader in immersive sales enablement for the hospitality industry, today announced a strategic partnership with Tongo, an AI-powered guest engagement platform purpose-built for hotels.

Hospitality Meets AI: What Jascha Kaykas-Wolff Shared
When Visiting Media CEO Jascha Kaykas-Wolff joined the Top Floor podcast, the conversation quickly moved beyond surface-level AI trends.

Visiting Media Appoints Tom Cutsforth as Chief
NEW YORK, Feb. 26, 2026 (GLOBE NEWSWIRE) – Visiting Media, the global leader in immersive sales enablement for the hospitality industry, today announced the appointment of Tom Cutsforth as Chief Financial Officer (CFO).

ITB Berlin 2026: GEO, Modernization, and the Next Wave
ITB Berlin 2026 made one thing unmistakably clear: AI isn’t a “travel tech trend” anymore — it’s becoming the infrastructure underneath discovery, distribution, and decision-making.

Introducing the Visiting Media Platform: One Unified
Over the past several years, hospitality sales teams have had to move faster than ever.

Spazious & FirstView Join Visiting Media
NEW YORK, NY – February 17, 2026 – Visiting Media, the leader in immersive sales enablement for the hospitality industry, today announced that Spazious & FirstView are joining Visiting Media, bringing together three complementary platforms to create a global solution for selling spaces and planning events.

Visiting Media at ILHA INSPIRE: Exploring the Future
Last month, the international luxury hospitality community gathered for one of the most influential events of the year: the International Luxury Hotel Association’s INSPIRE Conference in Las Vegas.

Visiting Media Ranks #1 on Hotel Tech Report’s 2026
We are proud to announce that Visiting Media has been named the World’s Best Virtual Tour provider in the 2026 HotelTechAwards by Hotel Tech Report.

Visiting Media Recognized Among North America’s
Visiting Media, the leading provider of immersive sales enablement and content technology for the hospitality industry, today announced that it has been named to the 2025 Deloitte Technology Fast 500™, a ranking of the 500 fastest-growing technology, media, telecommunications, life sciences, fintech, and energy tech companies in North America.

Experiential Excellence: How Immersive Technology is
For luxury hospitality brands, standing out requires more than stunning properties and impeccable service. It demands a compelling narrative—one that connects with guests emotionally long before they arrive.

Visiting Media Appoints Eric Sniff as Chief Technology
We are thrilled to announce a significant addition to our executive team: Eric Sniff has joined Visiting Media as Chief Technology Officer (CTO), effective September 08, 2025.

5 Ways Virtual Tours Help Hotels Increase Bookings
As a hotel operator, you’re probably aware digital content is key in converting browsing to booking and maximizing your occupancy rate. You may have also realized that price and location are no longer the top two criteria driving people to choose a particular hotel.

How to Discuss Your Immersive Software Budget With Finance
It’s budget season, and this often brings challenging conversations about expenses for many hotel teams. With a focus on cautious spending in 2026, certain line items, particularly those tied to technology, often come under scrutiny.

Visiting Media Named a Finalist in the 2025 Skift Idea
We’re honored to share that Visiting Media has been named a finalist in the 2025 Skift Idea Awards, in the Travel Technology category.

When Marketing Is the Frontline: How Leading Brands
By Chelsea Mullin, VP of Marketing & Communications, Visiting Media

June Events Recap
June was a whirlwind of industry engagement for the Visiting Media team, with impactful appearances at four major events across the country.

Introducing The Seller’s Space: A Fresh Home for
The hospitality industry thrives on relationships. Whether you’re working with a guest, collaborating with a peer, or connecting across properties, success often hinges on who you know and how well you engage.

The Drop in On-Site Inspections & Rise of Virtual
There was a time when hosting a planner for an on-site inspection felt like a win. You got them through the door, showed off your ballroom in golden-hour light, and hoped the tour ended with a handshake and a pencil-in.

Group up! Tactics to Help You Better Take Advantage of
As international leisure travel continues to soften and federal-related events disappear from calendars, many hotels are left asking the same question: What now?

AI in Hospitality: Visiting Media’s Perspective on
In an industry defined by human connection, the rise of artificial intelligence (AI) is often met with equal parts excitement and caution.

Welcoming Chad Kimner as Visiting Media’s New SVP of
We’re thrilled to announce a major addition to the Visiting Media leadership team: Chad Kimner has joined us as Senior Vice President of Growth & Operations, effective May 12, 2025.

As Uncertainty Looms for the Travel Industry,
By Jascha Kaykas-Wolff, CEO of Visiting Media

April Events Recap
April was one of our busiest as our team hit the road. From new market opportunities to deepening existing relationships, each stop gave us the chance to connect, collaborate, and celebrate progress with our partners and peers.

March Events Recap
March was a great month for our team as we had the opportunity to attend two conferences that strengthened our relationship and ignited fresh opportunities for growth.

Transforming Digital Experiences with 3D Model Enhancement
Engaging, high-quality visuals can make or break a brand’s online presence, and nowhere is this more evident than in industries where physical spaces like hotels, restaurants, or event venues are the product.

Differentiating in a Saturated Market: Takeaways from
ITB Berlin 2025 showcased pivotal trends shaping the future of the hospitality industry. For hotel sales and marketing professionals, understanding these developments is crucial to maintaining a competitive edge.

February Events Recap
We started the month on a high note at the First Hospitality Awards Gala in Chicago, where Megan Borgmann represented our team.

Welcome to the New Visiting Media: The Story of our
In 2014, in the heart of Portland, Oregon, our founder envisioned a company that would revolutionize the way companies showcase their spaces and experiences. This vision gave birth to Visiting Media, a company dedicated to empowering hospitality sales teams with cutting-edge technology, exceptional content, and unparalleled customer service.

Visiting Media Named One of the Top Hotel Tech Apps of
We’re proud to share with you that HotelTechReport has named Visiting Media one of the Top Hotel Tech Apps of 2025 as part of its annual HotelTechAwards.

Visiting Media Welcomes Kevin Huang as Senior Vice
Visiting Media is proud to announce Kevin Huang as the new Senior Vice President of Customer Experience. With an impressive career spanning leadership roles at renowned organizations such as Rosewood Hotels, Convene, and Polaris Development Group, Kevin brings a wealth of expertise in luxury hospitality and operational excellence.

Marriott Topline Summit 2024: We MET the Moment!
As a Titanium sponsor and preferred vendor, the Marriott Topline Summit 2024 was an event to remember! This gathering was not just an opportunity to network and share industry insights but also a chance to showcase the incredible work we’re doing with Visiting Media Platform—a tool that’s rapidly becoming a game-changer in the hospitality industry.

Visiting Media’s Ben Powers Becomes Chief Innovation
View the original press release: GlobeNewswire

Visiting Media Signs Master Service Agreement with
We’re excited to announce that Visiting Media has signed a Master Service Agreement with Columbia Hospitality. This agreement upgrades their properties to our latest platform, Visiting Media Platform, while also expanding its use across more properties in their portfolio.

Revolutionizing Hospitality Sales: Nearly 800 Marriott
Visiting Media proudly supports nearly 800 Marriott properties, helping them redefine their sales strategies with innovative immersive selling platforms. As a Titanium sponsor of this year’s Marriott International Top Line Leadership Summit, our commitment to Marriott’s growth and success is stronger than ever.

Introducing Engineering & Technology at Visiting
At Visiting Media, our Engineering & Technology team is the foundation that supports everything we do to help you succeed.

The Ultimate Buyer's Guide to Virtual Tour Software
Virtual Tours have evolved to meet the unique demands of the hospitality industry, transforming into powerful selling platforms equipped with features that help close deals faster and boost revenue.

Welcoming Steve Sackman as Our New Senior Vice
We are excited to announce that Steve Sackman has joined Visiting Media as our Senior Vice President of Global Sales. With over 20 years of experience in the hospitality and real estate sectors, Steve brings extensive expertise in leading high-performing teams and driving revenue growth.

New Agreement with Hyatt to Elevate Sales Across the
Visiting Media is excited to announce a new agreement with Hyatt, naming Visiting Media Platform and the brand new above-property selling platform Hospitality Cloud the preferred immersive selling solutions for the Hyatt Americas Managed portfolio. This collaboration highlights Hyatt’s dedication to embracing innovative technologies that enhance sales processes and operational efficiency.

Staying Secure this Holiday Travel Season: Phishing
As we head into one of the busiest holiday travel seasons on record, our security team wants to share some critical guidance.

The State of the Travel Industry in 2024: A
As of 2024, the travel industry presents a landscape with both opportunities and challenges. Recent data shows that the sector is experiencing moderate growth and is influenced by key trends. Here’s a detailed look at the current state of the travel industry, including global performance, emerging trends, and factors influencing growth.

Omni Hotels & Resorts Chooses Visiting Media’s
We’re excited to share that Omni Hotels & Resorts has selected Visiting Media’s Visiting Media Platform as its go-to immersive selling platform.

Margaritaville Hotels & Resorts Embraces Visiting
We are thrilled to announce that Margaritaville Hotels & Resorts has selected Visiting Media’s Visiting Media Platform as their recommended sales enablement platform for the brand.

Ben Powers Talks Entrepreneurship and Immersive
Recently, our CEO, Ben Powers, joined David Millili and Steve Carran on The Modern Hotelier podcast for an inspiring conversation about entrepreneurship, leadership, and the impact of immersive technology in hospitality.

The Evolution of Site Inspections: How Immersive
From In-Person to Virtual: Hotel Sales Transformation For decades, physical site inspections were integral to the hospitality industry, allowing prospective buyers to visit properties, assess facilities, and make informed decisions. This hands-on approach was seen as essential for ensuring that a space met the specific needs and expectations of the customer.

Leveraging Independent Hotel Branding with Sales
The hospitality industry has undergone significant transformations over the past few decades. In just 30 years, the number of hotel brands has surged from 300 to about 1,000, according to Smith Travel Research.

Receive a Sales Masterclass from our CEO Ben Powers on
Ben Powers, recently joined Josiah McKenzie on the Hospitality Daily Podcast. The conversation was a deep dive into Ben’s entrepreneurial journey, the innovative work we do at Visiting Media, and the critical role of immersive sales technology in the hospitality industry.

Elevating Hospitality Sales: The Power of Personalization
Hospitality consumers today have very high expectations, and the one-size-fits-all approach is no longer viable in a saturated and competitive market. Therefore, success relies heavily on creating personalized experiences that truly connect with each prospect on a personal level. This emphasis on personalization requires Sales Teams to reconsider their approaches to engaging prospects.

Welcoming Bob Williams as our New Senior VP of Technology
We are thrilled to announce Bob Williams’s appointment to Visiting Media as Senior Vice President of Technology. He joins us with over 25 years of experience in technology and SaaS, leading teams across a multitude of diverse sectors, including early-stage startups, hyper-growth companies, and enterprise-level firms.

Visiting Media June Event Recap
June was a highly productive month for building connections and gaining insights in the hospitality industry. By engaging with management groups and leading hospitality technology companies, we developed actionable plans and collected valuable information for future initiatives.

Celebrating Success: Visiting Media Ranks #1 on
We are thrilled to announce that Visiting Media has been ranked #1 on HotelTechReport.com! This prestigious accolade is a testament to the dedication and hard work of our team, as well as the trust and support of our valued customers.

Visiting Media May Event Recap
As we wrap up the busy season for our event team, we’re proud to say that our May events were truly exceptional. A heartfelt thank you to our clients who host events year after year and continue to invite us back.

Welcoming Jascha Kaykas-Wolff as our New Chief
At Visiting Media, we’re thrilled to announce a significant addition to our leadership team with Jascha Kaykas-Wolff joining us as our new Chief Operating Officer (COO)
Beyond the Booking: a Podcast Sponsored by Visiting Media
Beyond the Booking is dedicated to exploring the challenges, solutions, and emerging trends that shape the world of hospitality every day.

Visiting Media April Event Recap
April was a fruitful month for forging connections and gaining insights within the hospitality industry. Engaging with ownership groups and various hospitality technology companies, we emerged with immediate action plans and valuable information for future use. Here’s a brief overview of what we participated in!

Maximizing Hospitality Success: Integrating Immersive
In the realm of hospitality, the mantra “Location, location, location” has expanded its significance to encompass not only a property’s physical positioning but also its digital footprint across diverse channels. Channel distribution, also known as Distribution Channels, serves as the vital conduit linking hotels, resorts, and other lodging establishments with prospective guests worldwide.

Visiting Media Unveils Visiting Media Platform, an
View the original press release: HotelTechReport

Visiting Media March Event Recap
It was an action-packed month for our team as we navigated through a series of engaging events and insightful conferences. Let’s take a moment to reflect on and celebrate some of the standout moments and achievements that unfolded throughout the month of March.

Welcoming Jonathan Coffey: A Strategic Addition to Our
We’re excited to introduce Jonathan Coffey as our new Senior Vice President of Product Management and UX at Visiting Media, inaugurating a new chapter in our dedication to product excellence and customer experience. With a wealth of experience driving innovation and value, Jonathan brings a fresh perspective and strategic vision to our team.

Visiting Media Achieves Global Support Certification
This is an exciting announcement for our associates, customers, and partners! Visiting Media has just obtained Level I Global Support Certification at HotelTechReport, the leading hospitality tech search platform.

Navigating Staff Shortages in Hospitality Sales: The
The hospitality industry is no stranger to staffing shortages with a dire need for talented staff to keep operations running smoothly and customer satisfaction levels high.

ITB Berlin Recap: The Forefront of Innovation
At this year’s ITB Berlin conference, the team from Visiting Media was excited to immerse ourselves in the dynamic discussions surrounding the future of hospitality. With key insights and thought-provoking conversations, this year’s takeaways on the future of travel have wide-ranging impacts on the future of sales in hospitality.

Visiting Media February Event Recap
In early 2024, Visiting Media swiftly immersed itself back into the fast-paced flow of hospitality events. The year marked a transformative period for us, redefining our foothold in the industry.

Unlocking Efficiency With Sales Enablement in Select
Managing hotels, especially select service hotels, is a challenging feat. These properties are typically smaller, have fewer meeting spaces, and lack the same level of resources and staff than full-service hotels.

Back to Basics: Sales Enablement
Sales enablement has emerged as a critical strategy for empowering sales teams and driving revenue growth. As industries evolve and customer expectations change, businesses must adapt their sales approaches to remain competitive and the use of technology is the pathway.

PRESS RELEASE: Visiting Media and Matterport Digital
View the original press release: HotelTechReport | GlobeNewsWire

Navigating Q1 Budgets: Unleashing Hospitality Tech to
The first quarter often poses a unique challenge – locked budgets. We understand the uphill battle of reopening budgets to invest in new technology amid uncertain forecasts and stringent budget constraints. In this blog post, we shed light on how Immersive Sales Enablement can be the key to unlocking budgets and driving revenue growth.

The Future of Sales Enablement for Ownership Groups
Hotel ownership groups oversee the long-term profitability of multiple properties in their portfolio, constantly seeking innovative solutions to enhance efficiency, drive revenue, and stay competitive.

2024 Hospitality Trends and Predictions
As the sun rises in 2024, the hospitality industry navigates a landscape profoundly shaped by the aftermath of a global pandemic. The sector is experiencing a remarkable resurgence, adapting to new norms and redefining its role in a post-pandemic world.
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