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Levi's Stadium Finds their MVP Selling Tool with Visiting Media and the TrueTour™ APP!

May 23, 2019

With over 400,000 square feet of event space, Levi’s Stadium and the Forty Niners Stadium Management Company are set to break new ground on immersive marketing technology as they leverage their spectacular event venues to max capacity.

With the home of the San Francisco Forty Niners, featuring such international acts as the Rolling Stones and Taylor Swift, you may be surprised that Levi’s Stadium can host spectacular events both large and intimate. There are 17 individual venues within Levi’s Stadium to suit a myriad of event types, with venue capacities from 120 to 10,000 seats. Not only are NFL-sized crowds hosted throughout the football season, but on the same night, upscale gatherings with organizations such as Stanford University can be expertly executed under the same roof. This puts Levi’s Stadium in a league apart from your traditional venue.

Levi's Stadium Conference Room - Guests watching a business presentation with man on stage in front

From receptions, galas, trade shows, holiday parties, festivals, business summits and more, Levi’s Stadium needs a powerhouse tool to sell to a wide variety of customers all from one platform. With this, and a number of other unique challenges, Levi’s Stadium found a winning solution with Visiting Media and the TrueTour Immersive Selling APP.

Velvet Rope and Red Carpet leading to a long table of guests at the Levi's Stadium field

Visiting Media Provides a one-stop-shop sales and marketing tool with the TrueTour APP

In order to cut down on planning time and execution by the sales team, Visiting Media provides a one-stop-shop, handling 360°, 3D, virtual reality and augmented reality content creation, website integration, synchronicity with their RFP system, data and analytic feedback, and sharing and messaging abilities to seamlessly put their content in the palm of their customer’s hands. The TrueTour APP makes the use of cutting-edge immersive media pragmatic and possible to leverage.

Visiting Media builds the tool while Levi’s Stadium focuses on selling

The Levi’s Stadium sales team can focus on selling while Visiting Media creates and integrates their customized TrueTour APP, white-labeled to Levi’s Stadium brand specifications via their own iCMS (immersive content management system). Plus, included with Visiting Media’s immersive content service, Levi’s Stadium gets multiple photography visits to capture 360, 3D and virtual reality visuals of events on an ongoing basis! The stadium can take advantage of each larger-than-life opportunity captured in crystal-clear realism.

Wedding Couple Kissing at the Levi's Stadium - Ballroom Setup

TrueTour captures the most vivid, hi-def imagery in the world

Visiting Media’s 360° visuals are the clearest, most vivid 360 images on Earth – with lightning-fast load times and HDR detail – and are heads and shoulders above other providers seen by the stadium. This was a minimum requirement for any immersive visual provider they considered, in order to attract the most discerning tech-minded clients from the Bay Area or around the globe.

International reach with TrueTour

As is customary of a venue with an international audience, they also need a tool that can improve their long-distance sales abilities and increase their close rates without a traditional site visit. With TrueTour’s compatibility with messaging apps such as WhatsApp, and ability to email and text traditional and immersive content from within the APP, an international audience can easily be reached. No more emails patched together with multiple links and PDFs.

In a recent case study 360° & 3D visuals delivered via the TrueTour™ app reduced the number of site visited needed to convert a sale by more than 25%!

 

Levi's Stadium Terrace Overlooking the Field

Visiting Media is thrilled to provide Levi’s Stadium best-in-class marketing and sales tools. Follow along on the journey as Visiting Media brings true-to-life immersive content of Levi’s Stadium to a device near you!

Interested in finding out what Visiting Media could do to multiply your own sales and marketing power? Contact us today for a free demo.

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Posted in: Friends & Partners, Member stories, News Tagged: 49ers stadium, partnership, sales, selling capacity, Stadium Author: Chelsea Schroeder

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