A TRUSTED GLOBAL PARTNER, UNIQUELY ALIGNED WITH EMEA HIC
Visiting Media proudly supports Hilton Incentive Collaborative (HIC) properties across EMEA, providing the technology and expertise to help properties present themselves with confidence.
Our immersive platform and content tools make it simple for properties to meet elevated content standards—helping sales and marketing teams deliver exceptional digital experiences that reflect the quality and distinctiveness of Hilton EMEA hotels.
Visiting Media’s immersive technology enables EMEA properties to:
- Create and manage immersive digital assets aligned with Hilton’s HIC standards.
- Seamlessly distribute content to Brand.com, HiltonContentHub.com, and key selling channels.
- Enhance collaboration across regional sales, marketing, and operations teams.
- Replace manual processes with automated content workflows for speed and consistency.
Trusted by Hilton Brands
Hilton is Redefining its Online Experience using Brand.com API with SalesHub™
This revolutionary initiative is a result of the partnership between Visiting Media and Hilton: the Brand.com API pilot powered by SalesHub™. This is a groundbreaking solution that integrates immersive visuals such as 3D and 360° capabilities into Hilton’s platform, setting new standards in both customer engagement and operational efficiency. Through a seamless blending of technology and customer-centric innovation, Visiting Media setting the stage for a richer, more engaging online guest experience, all while gaining valuable data and insights.
How Waldorf Astoria Chicago Mastered Complex, Multi-Stakeholder Event Bookings With SalesHub
“We are fortunate to offer a beautiful product and consistently high level of service. I handle the West Coast and work with a number of high-level clients: board meetings, advisory boards, executive boards, and C-suite leadership. For me, it’s critical that our product is positioned at its very best. Given how busy people are, your first impression is frequently the only impression, so it’s critical to put your best foot forward” – Courtney Kaczor, Senior Sales Manager
Visiting Media has consistently set the benchmark for immersive technology and enterprise-grade syndication across Hilton properties worldwide. Their platform gives our sales and catering teams the confidence that every property is represented with the quality, accuracy, and distinction of our brand positioning.
What makes Visiting Media indispensable is not only the caliber of their technology, but their alignment with how Hilton sells: seamless distribution to our priority channels, elevated content standards that match luxury requirements, and purpose-built software that eliminates operational burdens on our hotels.
In an environment where digital presentation enhances the customer journey and directly shapes revenue outcomes, Visiting Media has become a strategic partner we rely on to ensure our hotels show up at their best—every time.
GENE BORKOWSKI, MANAGING DIRECTOR OF LUXURY SALES – AMERICAS, HILTON WORLDWIDE SALES
Immersive Asset Production
EMEA HIC properties uphold the highest global standards for immersive content, showcasing each hotel’s distinctive character and luxury through elevated, multi-dimensional storytelling.
As Hilton’s trusted global provider, Visiting Media supports HIC EMEA properties with advanced tools and production services designed to meet — and exceed — Hilton’s immersive content compliance requirements. This includes a full suite of 3D, 360°, and CGI-based experiences that highlight the quality, scale, and individuality of Hilton EMEA properties.
Content Setting the Bar for Distribution Excellence
All immersive assets produced through Visiting Media are to be distributed through Hilton.com, HiltonContentHub.com, and other required channels — including Cvent, proposal tools, and email signature links — ensuring consistent visibility across Hilton’s digital ecosystem.
By meeting these standards, EMEA properties not only maintain HIC status but also position themselves as leaders in digital selling excellence, offering travel professionals and clients a truly elevated experience.
Current Hilton Luxury Hotel Activation Project
As part of our partnership, we’re currently working with Hilton to activate Hilton properties to the SalesHub software at the property level. With a deep emphasis on streamlining at-property and above-property selling and distribution potential, Hilton Luxury properties will be premiering best-in-class immersive sales capabilities and leveraging first-of-its-kind technology to maintain a competitive edge!
Property Level BUDGET Guidance
Recommendations for New Visiting Media Customers
As of 1/1/2025, Hilton highly recommends all HIC hotels in EMEA to activate SalesHub. Hilton also recommends all full-service as well as select service properties with more than 2,000 sq ft of event space activate SalesHub. Highly preferred enterprise pricing is available to all Hilton managed and franchised hotels globally.
COST
Please connect the hotel team with Visiting Media for pricing by emailing sales@visitingmedia.com. Pricing is also outlined in the Hilton-EMEA Master Service Agreement; custom packages are available.
Hilton Properties Using TrueTour™
Currently on TrueTour? As of January 1, 2025, Hilton recommends all hotels migrate to the new Visiting Media platform and explore SalesHub as a powerful next step in their immersive selling journey. Hilton has negotiated an extremely competitive rate for EMEA HIC hotels to make this accessible to migrate by the end of 2025 or when your renewal is set to commence.
Please connect the hotel team with Visiting Media for pricing by emailing sales@visitingmedia.com.
Deliverables for Luxury & Full Service Hotels
- SalesHub Software + Hilton Hospitality Cloud
- Complimentary Indoor 3D
- Best-in-class Immersive Assets (3D, 360°, Drone, CGI)
- Dedicated Training and Support
- Hilton.com, Proposal, Cvent and other Syndication Capabilities (see details below)
*Pricing range represents 95%+ of all active Hilton properties. Some properties needing limited service will fall below this range while others wanting extensive enhancements may fall above.
Real Customer-Reported ROI
Hotels see a true uplift in revenue with our solutions.
17x
Commonly Reported ROI Within First Quarter of Active Use
25-39%
Average Uplift in Closing Ratio on Group Stays
$150k-$1M
Regularly Reported Deal Size with Active Use
3D Model Requirements
Hilton requires EMEA HIC properties to showcase important spaces in the latest 3D technology to elevate their immersive content beyond their comp set.
- Gen 3 3D of all guestroom and suite categories including outdoor spaces
- Exterior views from each guestroom and suite categories
- Each event space including connecting hallways and corridors
3D or 360° Viewpoint Requirements
Required 3D and/or 360° viewpoints captured of:
- All food and beverage locations
- Pools
- Beaches
- Business centers
- Spas
- Workout facilities
- Cabanas
- Other key amenities
Aerial Drone and Aerial 360° Recommendation
Hilton strongly recommends all hotels invest in aerial drone footage through Visiting Media to showcase the property’s location and amenities.
Activatable Spaces: Pre-Sell & Event Set CGI
Hilton strongly recommends all EMEA HIC properties to capture activatable spaces staged, for example:
- Lobby spaces
- Poolside
- Greenspaces
- Beachfront
Visiting Media’s CGI capabilities make virtual staging straightforward for Luxury Agents to clearly understand what’s possible.
Fly Through Video
Video is a powerful tool for hospitality businesses offering visual engagement, compelling storytelling and effective demonstration of services. It increases reach and engagement, improves SEO, and is versatile for repurposing across various marketing channels. Visiting Media captures high-resolution footage on site, using an array of video technologies, resulting in a variety of video products for websites, social, highlight reels, and more.
Syndication and Distribution
On behalf of properties, Visiting Media will assist with required content syndication and distributions for EMEA HIC properties.
Visiting Media drives higher conversions and engagement through integrations of immersive media directly into hotel booking engines. We are the only provider enabling this level of visual storytelling at the point of purchase. Hilton currently uses our bespoke Hilton HospitalityCloud API to automate Brand.com distribution at scale.
Visiting Media enhances property visibility and RFP conversion by embedding immersive content directly into Cvent Supplier Network profiles. We remain the only provider with live immersive integration on CSN.
- All room and suite categories
- All event spaces
- All F&B outlets
- All amenities
- Aerial viewpoints
- Any property videos
Visiting Media powers immersive content across Hilton’s digital ecosystem and soon can enhance this capability through active integration with the Hospitality Cloud API. This delivers consistent, scalable, and high-impact media across brand touchpoints.
Visiting Media boosts direct bookings and engagement by embedding immersive experiences on Hilton.com property pages. Our proprietary integration gives properties a competitive advantage with visually immersive storytelling. Data shows that properties with the right immersive assets showcasing their rooms and suites enjoy a 2-4x higher room upgrade rate!
- All room and suite categories
- All event spaces
Coming Soon: Visiting Media enables Hilton call center agents to access and share immersive content during live guest interactions. This empowers agents to close more bookings with confidence and clarity.
Visiting Media elevates luxury bookings by offering immersive content integrations within the HiltonContentHub.com and other similar channels. This supports an elevated experience for premium planners.
- All room and suite categories
- All event spaces
- All F&B outlets
- All amenities
- Aerial viewpoints
- Any property videos
Coming Soon: Visiting Media offers immersive content integrations into Hilton’s Delphi CRM to personalize outreach and accelerate sales. Sales teams use our visuals to move leads efficiently through the funnel.
Email signatures and all proposal platforms will be required to feature immersive content syndicated to showcase experiences for an elevated digital journey.
- All room and suite categories
- All event spaces
- Aerial viewpoints